Samsung delighted fans with an exclusive photoshoot featuring BTS, offering a sneak peek at the highly anticipated Galaxy S24 Ultra.
BTS members Jimin, SUGA, and RM were featured in a stylish photoshoot highlighting the Galaxy S24 Ultra. The campaign aimed to capture the smartphone’s aesthetic harmony with influential and trendsetting personalities.
Unveiled on January 18, the captivating images garnered global attention, intensifying excitement for the official launch of the Galaxy S24 Ultra on January 31. The pre-orders, initiated on January 17, had already generated significant buzz.
The BTS members, showcased in these promotional images, infused their distinctive style and flair, harmonizing with the innovative features of the Galaxy S24 Ultra. The visuals aimed to seamlessly blend fashion and technology, emphasizing Samsung’s dedication to positioning their devices as integral lifestyle accessories.
Fan comments expressed a combination of curiosity and admiration, reflecting on the shooting process with unreleased prototypes and commending the selection of BTS as brand ambassadors. Alongside playful remarks about color preferences, the overall sentiment indicated a successful fusion of celebrity influence and effective product marketing.
“How did they take these photos? The phones weren’t released.”
“I think they took photos with the prototypes before enlisting?”
“Oh wow.”
“The phones look nice because BTS members are holding them lol.”
“The members worked so hard before going to the military.”
“The phone colors aren’t too pretty but the phones are so pretty for some reason.”
“This is why you need to choose the right models, lol.”
“Jimin looks so pretty in these photos.”
“Yoongi looks so good with the yellow phone color. It’s perfect for him.”
“Love these photos!”
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